(Reuters) - Hynix Semiconductor Inc will try to sell non-memory operations to survive instead of the memory facilities at the heart of a $3.4-billion deal that collapsed this week, the world's third-largest memory maker said on Friday. The latest twist in the fall of South Korea's biggest asset sale to a foreign buyer was unlikely to satisfy disappointed creditors owed over $5 billion, analysts said. Hynix named a new chief executive and said the former one would stay to redouble efforts to sell assets. But creditors with their own agenda said they could liquidate parts of Hynix to get back their money. Creditors meeting on Friday evening said in a statement they would put their ideas to the board. If rejected again, they would convert bonds worth 75 percent of Hynix's equity and take charge.